When it’s all boiled down, making money with Internet marketing isn’t rocket science.
All you have to do is use different techniques, paid or free, that lead visitor to your offers. Then use systems within our content that increase and maximise conversion rates.
Without question, paying for traffic is the proficient way to build your online business. You can get results within hours – sometimes minutes – of launching your paid traffic campaign. But when the money runs out, often the does traffic too.
Google AdWords is the biggest and most popular paid platform that marketers use. But that also presents a problem: Google AdWords is so big that it can often be hard to get your offers noticed by consumers. The competition is so high that you either have to spend a fortune bidding on the top keywords or risk getting little return for each dollar of your marketing budget.
On top of that, Google has one of the most difficult support structures you are going to find anywhere. It also has a reputation for hostility towards affiliate marketers. Google is also that big they can get away with banning accounts suddenly and without explanation. And they do…regularly!
Good Alternatives to Google AdWords
But Google isn’t the only big boy in the game. For many marketers, Bing and Yahoo offer better and cheaper alternatives.
Between the two, Bing and Yahoo only account for 29.2% of the search engine marketplace. But hang on, that’s 29% of billions of online users. And both provide better service as well as being affiliate friendly.
Best of all, while your competitors are fighting for the best keywords on Google and spending a fortune bidding, you can effectively promote your offers on Bing and Yahoo grabbing the best keywords without overspending.
Less Expensive Paid Methods
Two other highly effective paid methods are Facebook Ads and solo ads.
Despite the fact that Facebook seems to share Google’s contempt for affiliate marketers, its ad program is still worth considering. Its ability to provide extremely targeted demographic and interest based information is great for tailoring your offers to peoples age, gender and location, but also on their likes, dislikes, interests and preferences.
The biggest benefit of solo ads is cost. Your budget goes much farther using solo ads as compared to working with a larger, more expensive ads platform. Plus, your ads are seen only by people who already indicated that they are passionate about your niche.
Free Traffic Secrets
Right now, social signals are high in the algorithms for site ranking. But creating back links to your website from other sites with high authority can still influence your page’s rankings.
Search engines consider an authority site to be anyplace a would surfer visit when they are looking for answers to niche-related questions. They include sites like Wikipedia.com, About.com, eHow.com, Yahoo Answers, and so on. Websites with the suffixes .gov and .edu also are considered authority sites by the search engines.
Creating Links from Authoritative Sites
Here’s a quick and easy way to create links to your site from authoritative sites:
- Go to any of these sites
- Either create an article or comment on an existing post
- Place a link to your pages in the About the Author box
When a reader follows that link back to your page, you have a new high-targeted visitor and a page ranking boost to boot.
Use these traffic generating secrets, so you don’t have to spend a fortune on promoting offers and attracting new visitors to your websites.
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